3rd Principle of Morton Orman, M.D.

Oops.. Sorry to keep you hanging...

Alright, here goes the 3rd principle of conquering public speaking, by Morton C. Orman, M.D.:

Principle #3--All You Need is Two or Three Main Points

You don't have to deliver mountains of facts or details to give your audience what they truly want. Many studies have shown that people remember very few of the facts or information speakers convey. While you may choose to include lots of facts and information, you only need to make two or three main points to have your talk be successful. You can even have your whole talk be about only one key point, if you wish.

When I first began speaking in public during medical school (kicking, screaming, and quivering all the way), I wasn't aware of this simple principle. I wrongly believed that my audience wanted encyclopedic knowledge from me, which of course I didn't have. So I tried to research my topic thoroughly and deliver as much worldly wisdom as possible.

Boy was that exhausting! It was also boring for my audience to suffer through.

Later, when I began giving public seminars on how to cope with stress, I spent hours each week typing a twenty-page script to read from, so I wouldn't forget any important tidbit.

As time went on, I gradually learned that this degree of complexity wasn't needed. As a result, the length of my discussion notes gradually declined. My twenty-page typed manuscript gave way to a five-page detailed outline. Then, I replaced my outline with ten or fifteen index cards. Eventually, I could conduct a full two-hour seminar with only one 3X5 index card (containing my two or three key points) to support me!

As long as I focused on these two or three key points, I was able to speak at length about them by naturally drawing upon my past experiences and knowledge.

Remember, all your audience wants from you is to walk away with one or two key points that will make a difference to them. If you structure your talks to deliver this result, you can avoid lots of complexity that isn't really needed. This also should make your job as a speaker much easier, and more fun too!